The Gryphon Group provides the Pharmaceutical and Biotechnology industry a boutique consultancy and outsources partner, supporting the needs of both well-established market leaders as well as new organizations entering the Canadian market. The Gryphon Group supports corporate teams in managing the portfolio & lifecycle of their brands and in building strategies and tactics that align brand goals and corporate objectives.
The Gryphon Group provides industry-leading launch specialization and assists teams in realizing early market success by understanding what resources need to be deployed to be successful. They drive results and support companies by maximizing knowledge gained through years of experience and through their network of contacts, agencies and institutions. They also facilitate both in person and virtual ad-boards and strategic sessions, ensuring the Gryphon Group will become their partners trusted advisor in the areas of Brand Performance, Resource Deployment and Commercial Effectiveness.