Data-Driven Approaches: Developing a Strategic Product Launch, POA or NSM Pre-Event Plan

Traditional methods for measuring the success of product launches, plan of action meetings (POAs) and national sales meetings (NSMs) include curriculum development and delivery on-time, within budget and certification for all field teams. But what if success was more than simply checking these boxes? A deeper value can be derived from these massive logistical and financial expenditures to demonstrate their lasting impact on learning retention, long term behavior change and productivity in the field.

In the first of three LTEN webinars in the “A Data-Driven Approach to Optimize Product Launches, POAs and NSMs” series, sponsored by ACTO, you will see how data can help you develop meaningful metrics that go beyond the curriculum and certification to show the real significance of your training event.

You will learn how to:

• Establish a new and comprehensive key performance indicators (KPI) plan.
• Build a budget with pull-through in mind.
• Develop an early learning retention strategy with data in mind.

Whether you’re a seasoned training professional or a newcomer, this webinar series will provide a blueprint on how to leverage new data insights to help make informed decisions on things like pre-work curriculum, live event content and post-event pull-through that will change what product launch, POA and NSM success looks like.

Register today for this free LTEN webinar. Not an LTEN member? Join today and realize the value.

Register at www.L-TEN.org/webinars for:

• March 14: Data-Driven Approaches: Building a Framework for a Successful Product Launch, POA or NSM

• April 18: Data-Driven Approaches: Measuring Success Beyond Certification for Product Launches, POAs and NSMs